Making a mark in the industry, the Muthoot Group, Indian business conglomerate announced the launch of its chatbot ‘MATTU & MITTU’ [Muthoot Advanced Technology Transformation Unit (MATTU), Muthoot Intelligent Technology Transformation Utility (MITTU)]. The AI powered Virtual Assistant provides 24/7 customer assistance and instantly respond to customer queries across the Muthoot Group’s diverse products and services which ranges from Gold Loan, Insurance, Money Transfer, Forex, Mutual Funds, Home loan and more.

Alexander George Muthoot, Deputy Managing Director, the Muthoot Group, says, “We, at The Muthoot Group, have always been at the forefront of adopting technology and transforming customer experience by providing them instant solutions to their financial needs. ‘MATTU & MITTU’ is our latest addition to some of our already existing technologically advanced systems like Core Banking Solution (CBS), Customer Relationship Management (CRM), iMuthoot Mobile App etc.”

The chatbot will be represented by two elephant mascots that come together to denote the Group’s famous logo. Also, the company is first in the Indian Gold Loan industry to launch a bot on its official website. The chatbot will guide the customer to register, get details about Gold Loan/ other financial products, apply for a Gold Loan scheme, locate the nearest Muthoot Finance branch and more. Features such as AI assisted live chat, predictive text, rating and instant feedback facility, natural language processing and many more make it easier for customers.

Headquartered at Kochi, Muthoot Group comprises of 18 diversified divisions including Financial  Services, Wealth Management, Money Transfer, Forex, Securities, Vehicle & Asset Finance, Media, IT, Healthcare, Housing & Infrastructure, Education, Power Generation, Leisure & Hospitality and more. It also has presence in USA, UK, UAE, Sri Lanka and Central America. 

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